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Want to raise money? Contact me. I can help you! I have played a leading role in raising funds for many businesses. Here are the 11 key slides that your presentation should contain
1. Title Page ? Name of company ? Short mission statement or tagline
2. The Team ? Key team members (Founders, CEO, CTO, etc.) ? Corporate Board and Advisory Board, if applicable ? Current roles and past positions ? Key relevant biographical details
3. The Corporate Summary ? What is the mission of the company? ? Key company facts: - Year founded - Number of employees - Key milestones achieved since inception - Existing customers, design partners, channel partners - Amount invested in company to date
4. The Pain ? A slide on the pain point that the company will address ? What is the pain point? ? What are current solutions in the market? ? Why are current solutions inadequate? ? Supporting data that the pain point is real ? Quotations from market participants
5. The Solution ? What will the company do to address this pain point? ? Products features and benefits
6. The Market ? Estimate of Total Addressable Market (TAM) size ? Supporting data and evidence ? Pricing plan ? Customer ROI analysis
7. The Plan ? What is the R&D schedule? ? What is the product release schedule? ? How and when will the company begin sales?
8. The Competition ? Who is the competition? - Incumbents - Start-ups ? How should one think about the competitive landscape? ? Why is the company positioned to win?
9. The Barriers ? What makes the company’s position defensible? ? What is the relevant intellectual property and know-now? ? What is the status of patents?
10. The Financials ? Straightforward income statement and cash balance - Revenue - COGS - R&D - S&M - G&A - Net Income - Cash balance ? Headcount estimates by functional area ? Objectives for current fundraising - How much capital does the company seek to raise? - What milestones will this capital infusion allow the company to reach?
11. Things to remember ? Be short and focused - If you have more material, leave it in an appendix and refer to it only if necessary - The VCs are interested in you and your business. The presentation itself is only a tool to help you communicate with them. ? Be straight and to the point - Help the VC to understand what the company does - Use simple slides – complicated graphics and too much text leave your listeners to struggle with what they are seeing instead of listening to what you are saying. ? Be efficient - Leave time for quality Q&A – tough questions do not mean the VC is not interested, they usually mean the opposite ? Be focused with your use of financials - Focus your financials on key questions: How much money are you seeking to raise? What will you use it for? How long will it last and what will it enable you to achieve? |
Want to raise money?
